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20 June 2007

Did you notice ?

What was Josh Kopelman, the founder of Half.com, trying to achieve by plastering every stop sign between ebay CEO's house, and the ebay office with Half.com bumperstickers ?

Simply get attention from Meg Whitman, CEO of ebay, who later acquired half.com.

See the connection now ;-)

It is a smart and inexpensive way to promote your company...

Thanks to James Hong for this great story.

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